Aerospace giant Rockwell Collins typified the old-fashioned corporate approach to organizational learning: lackluster offerings in bland classroom settings, with little connection to the needs of employees or the goals of the company. Enter Cliff Purington and Chris Butler, who in three years transformed Rockwell into a full-fledged learning organization. With a strategy-based and technology-driven learning approach, a 400 percent increase in offerings, 24/7 access for 17,000 worldwide employees, and cost savings of $23 million, Rockwell is lauded and emulated by organizations all over the world. For this vital book, Purington and Butler have organized their revolutionary approach into 10 clear steps that can similarly transform any company. Readers will learn new ways to build relationships, define core learning objectives, present a solid business case, and implement programs and assess their value. Each step offers detailed processes to follow, and explains what worked (and what didn't), revealing the secrets behind Rockwell's stunning transformation.
With graduates from top business schools bringing home six-figure pay packages and entering into exciting fields such as private equity, high-tech, investment banking, and management consulting, the MBA has rapidly become the world's most desired degree. As a result, the competition for admission into select programs is fierce; some admit less than 15 percent of applicants.
In this challenging environment, Your MBA Game Plan is the resource you need--it has helped thousands get into the best schools and achieve their career aspirations. You could be next.
Written by the co-founders of a leading business school admissions service, this book will guide you through the demanding application process and help you differentiate yourself in the ever-growing pool of applicants. Your MBA Game Plan will show you how to:
* Maximize your chances of admission to a top business program.
* Ace the GMAT.
* Craft compelling essays and resumes that highlight your most salient attributes and make you stand out to the admissions committee.
* Perform flawlessly during your admissions interviews.
* Prepare your recommenders to effectively support your admissions bid.
* Select target schools and highlight the personal characteristics and skill sets that they look for.
This revised edition includes sample essays and resumes from successful applicants, fresh insight on 30 leading business schools, and advice specifically tailored to international students.
Make Better Managerial Decisions Through Scientific Research! With the third edition, you'll gain the skills necessary to carry out research projects that will greatly improve decision making for all areas of business. Through its clear and straightforward presentation of ideas, you'll learn the practical usefulness of business research to managers. And you'll easily be able to focus on the theory behind scientific research and immediately apply it to research projects. Key Features of the Third Edition
* A new chapter on Technology and Business Research highlights the use of the Internet and Intranet, e-mail, enterprise resource planning, video conferencing, data mining, and more.
* New Managerial Relevance sections are integrated throughout the text to provide a real-world perspective on how research is applied in actual business situations.
* The use of software for data collection, data analysis, and report presentation is fully explained. The uses of SPSS and EXCEL for data analysis are comprehensively illustrated.
* Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book
* Examples and projects throughout each chapter help build the essential skills for managerial success.
* The issues in cross-national research in sampling and data collection are thoroughly discussed.
* The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.
The US Dept. of Education, in conjunction with the US Dept. of Health and Human Services, recently unveiled a $50 million effort to expand research on early childhood cognitive development. A key issue identified requiring more information and research was the education and professional development of educators. Along these lines, Doug Greer has prepared a book discussing how best to teach, how to design functional curricula, and how to support teachers in using state-of-the-art science instruction materials.
The book provides important information both to trainers of future teachers, current teachers, and to supervisors and policy makers in education. To trainers there is information on how to motivate, mentor, and instruct in-service teachers to use the best scientifically based teaching strategies and tactics. To in-service teachers, there is information on how to provide individualized instruction in classrooms with multiple learning and behavior problems, school interventions to help prevent vandalism and truancy, and how curricula and instruction can be designed to teach functional repetoirs rather than inert ideas. To policy makers and supervisors, the book discusses how to determine the effectiveness of curricular innitiatives toward meeting mandated standards in national assessments.
Doug Greer was recently awarded the Fred S. Keller Award for Distinguished Contributions to Education by APA for the research and application of the material covered in this book.
'The book's main contribution to the profession is in widening our repertoire of skills. This is its greatest strength and it is for this that it deserves a place on our shelves.' English for Specific Purposes Journal
'It should be taken as read that this is a book that every training manager responsible for teaching business English or for running a teaching team should have on their shelves.' TEFL Farm
